Have you been dreading what you might find in the new G4 sustainability reporting guidelines? Smaller and mid-sized companies, take heart. There is (mostly) good news. There are also some tasks you should begin right now.

Devastating losses of the lowly honeybee hold lessons for business sustainability strategies and systems-based analyses.

We spend 90% of our time indoors where air pollution is two to five times greater than outdoors. There aren’t any cars driving through the house to pollute the air, so where does the pollution come from? It is probably not surprising that tobacco smoke and mold pollute indoor air, but common household products are another key contributor. The good news is that manufacturers can protect public health and demonstrate their leadership by reducing the contribution their products make in polluting indoor air.

A new report found that companies using business model innovation were more than twice as likely to find that their sustainability initiatives add business value. That is a tremendous argument for investing the time, energy, and creativity in developing new and custom approaches to address difficult challenges.

Water-related power outages in India; over 900 vessels stranded on the Xijiang River in Guangxi, China; industrial projects halted in at least seven U.S. states; closures of the Yangtze due to water shortages — despite carrying 60 percent of the goods transported by river in China…

​For most sustainability managers, there comes a time when your program starts to take shape. There is a future direction; there are goals – even some achievements. You’ve moved beyond baby steps with light bulbs and recycled office paper. You’re tackling the big stuff. You’re proud of the program you and your team have created. It may not be perfect but your aim is true and you are making progress.

There are many questions that go into understanding “green” eggs and ham, as the Dr. Seuss-inspired poem above suggests. Asking questions about environmental, social, and economic impact is a typical starting point for advancing product sustainability. For animal-based food products, sustainability also needs to address the animal’s care. The top animal welfare issues companies are tackling concern cages for egg-laying hens and gestation crates for sows. But does addressing these animal welfare issues make for green eggs and ham?

​As part of a wave of states across the country that are demonstrating leadership in addressing toxins in consumer products, the State of Maine’s Board of Environmental Protection voted last month to expand existing legislation to ban the chemical Bisphenol A (BPA) in baby food packaging. BPA, a component of an epoxy resin in the seal on baby food container lids, leaches into the stored food. It poses a concern because of the hormone mimicking and disruption effects that the chemical has on the human body. Young children are the most susceptible because their bodies are still developing; a recent study suggests a link between BPA levels and childhood obesity.

Why do sustainability achievements come naturally for some companies, while others struggle to achieve even modest targets for impact reduction? I wish I could say the difference is some companies hire our sustainability consulting services and others don’t. But the truth is, despite abundant guidance and support, I’ve seen some clients take only faltering steps, while others take the ball and run. So when a company clearly has winning ways, it makes sense to take a closer look.

“The sky is so blue; it looks fake.” That was what most shocked a Chinese graduate student I befriended during his studies in the United States. He had never seen a brilliant blue sky before. His friends back home thought he used a filter for his photographs because surely the sky could not be that color. He didn’t come from a rainy locale but from one of the many polluted cities in China.